Vol. 3 Issue 2 (2024)

UTSAHA, a Sanskrit word, reflects the spirit of effort, diligence, hard work, and persistence—fueling the journey toward growth and achievement.

UTSAHA: Journal of Entrepreneurship is now open for the submission of scientific articles from researchers, lecturers, and students, providing an opportunity to contribute to academic knowledge.

UTSAHA: Journal of Entrepreneurship (Vol. 3, Issue 2, 2024) includes articles on Nepal's real estate behavioral dynamics for strategic investments; the impact of leadership on employee performance in Cambodia's construction industry; the role of fintech and financial literacy on MSME performance in Surabaya's F&B sector; the effects of the Technology Acceptance Model on TikTok e-commerce adoption among Indonesian students; the influence of self-congruity and brand credibility on Apple MacBook Pro purchase decisions mediated by purchase intention in Surabaya; and strategies for educational transformation through good university governance and HR empowerment in private universities.

Distribution

https://doi.org/10.56943/joe

ISSN 2809-8501(Online)

UTSAHA, a Sanskrit word, reflects the spirit of effort, diligence, hard work, and persistence—fueling the journey toward growth and achievement.

UTSAHA: Journal of Entrepreneurship is now open for the submission of scientific articles from researchers, lecturers, and students, providing an opportunity to contribute to academic knowledge.

Distribution

https://doi.org/10.56943/joe

2024-05-22

Articles

NEPAL’S REAL ESTATE LANDSCAPE: UNVEILING BEHAVIORAL DYNAMICS FOR STRATEGIC INVESTMENTS

Ram Paudel, PhD Candidate, American Management University, Upland, California
Vahick A. Yedgarian, Ph.D., Professor, University of California, Los Angeles, California

574 1-19

DOI PDF

Country:

United States